The most beautiful designs are often the most simple. This idea of simplicity has been the inspiration behind the New Peugeot 308.
An entirely new design, its elegant, sleek lines will excite your emotions while its intuitive technology brings a new clarity and joy to the driving experience. Large wheel arches and a lowered ground clearance emphasise its sleek and dynamic design. Sporty curves form a shapely silhouette: the finest materials encase the latest innovations.
Refined in style, audacious in concept, the New Peugeot 308 brings a new dimension to driving experience.
The dramatic new light signature gives a high-tech edge to the front of the New Peugeot 308. Full LED headlights* emphasise the sculptured design of the chrome radiator grille and give the car a captivating, feline appearance. The rear lights and blind spot monitors, integrated in the wing mirrors, also benefit from the latest LED technology.
The Peugeot signature head up instrument panel means that driver information can be accessed easily without taking your eyes off the road. Inspired by the world of watchmaking, the stylish, modern gauges on this display panel include specially engineered needles. The inverted counter displays guide your eyes towards the front of the vehicle. It’s just one of the little touches of innovation and exclusivity that make the New Peugeot 308 such an enjoyable and intuitive driving experience.
Time to let your senses come out to play with the New 308. Lighter than the previous 308, with a lower centre of gravity, a more compact steering wheel and newly-developed electric power steering, the New 308 is incredibly responsive and controlled. And with intuitive features like the interactive touch screen, plus the minimal, luxury cabin, there really are moments when you’re not sure where you end and the car starts.
Due to its simplified, streamlined design ethos, the New 308 is very efficient. It’s 140kg lighter than the previous 308, without sacrificing strength or space, and the range of eight engines offer both power and efficiency, with the diesel 1.6 HDi (coming Summer 2014) giving 120bhp and just 82g/km CO2 – currently unheard of in any other car in this segment. Even the LED headlights are now more efficient, delivering a car where performance and efficiency are perfectly balanced.
The New Peugeot 308 offers a range of equipment that contributes to the safety of the vehicle and its occupants. This includes the Driver Assistance Pack with Dynamic Cruise Control, Emergency Collision Alert System and Emergency Collision Braking System.
This is not just technology for technology’s sake. It’s about leaving nothing to chance, with blind spot monitors*, reversing camera*, keyless entry with Stop & Start button* and electric handbrake* all adding to safety and convenience.
*Standard or optional according to version.
Perfectly integrated at the top of the central console, the latest generation 9.7” touch screen allows easy access to all functions. The touch sensitive buttons and numerous shortcuts make it easier to use and personalise*.
*For safety reasons, it is advisable to only use the touch screen when the vehicle is stationary.
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